Brand Campaign | Lifestyle Shoot

Windstar, a private yacht-style cruise, aimed to position itself as a luxury brand with authentic experiences and more freedom than other cruise lines. To achieve this, we created a campaign that showcased Windstar's immersive travel experiences in a luxurious way, using wanderlust-inspiring imagery captured during global photoshoots and compelling messaging that inspired cruisers to "seize their someday." The campaign positioned Windstar as a premier travel brand and encouraged travelers to book their own unforgettable adventure.