Ann Arbor

Social Campaign

When it came to their winter campaign, Ann Arbor wanted to showcase their culinary and hospitality offerings in a way that evoked their warm, intentionally crafted and artistic culture. With limited photo assets at the time, we created winter scenes with paper illustrations that brought through the approachable personality of this charming Michigan city.

Behind the Scenes

Agency: MMGY

Creative Direction: Brandon Sanders

Copywriting: Dave Fymbo & Matt Sueper

Art Direction: Kasi Yalon

Illustration & Animation: Kasi Yalon & Dani Maslan

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